وظيفة رئيس التدريب الشخصي لدى KUN Sports في مكة وجدة

Role purpose

The Head of Personal Training is responsible for leading, developing, and governing the Personal Training function across all clubs. The role ensures that Personal Training services are delivered consistently, professionally, and in line with company standards, revenue targets, member experience expectations, and fitness best practices.

The position is responsible for driving PT revenue performance, improving trainer productivity, setting PT standards, supporting trainer development, monitoring PT quality, and providing technical and commercial guidance to clubs, Area Managers, Branch Managers, Fitness Managers, and Personal Trainers.

KEY ACCOUNTABILITIES & ACTIVITIES

• Personal Training Strategy & Performance
• Develops and implements the overall Personal Training strategy in alignment with the company’s fitness, commercial, and operational objectives.
• Leads the development of PT programs, service models, sales approaches, and performance frameworks across all clubs.
• Monitors Personal Training revenue performance against monthly and annual targets.
• Reviews PT sales, renewals, conversion rates, client retention, package utilization, and trainer productivity.
• Identifies underperforming clubs, areas, and trainers and recommends corrective actions.
• Supports the setting and distribution of PT targets based on branch potential, manpower, historical performance, and market conditions.
• Provides management with regular analysis on PT performance, risks, opportunities, and improvement plans.
• PT Standards, Quality & Service Delivery
• Establishes and maintains company-wide Personal Training standards, guidelines, and service expectations.
• Ensures consistent application of PT consultation processes, client assessments, session delivery standards, follow-up methods, and progress tracking.
• Reviews the quality of PT service delivery across clubs and recommends improvements where required.
• Ensures Personal Trainers deliver safe, professional, effective, and member-focused training sessions.
• Supports clubs in improving the PT customer journey from consultation to package renewal.
• Monitors member feedback and complaints related to Personal Training services and supports corrective action.
• Ensures that PT services reflect the company’s brand image, service standards, and customer experience expectations.
• Trainer Productivity & Development
• Monitors the productivity and performance of Personal Trainers across all clubs.
• Reviews trainer-level KPIs including sales achievement, delivered sessions, active clients, client renewals, utilization, attendance, and member feedback.
• Identifies capability gaps among trainers and coordinates development plans with relevant stakeholders.
• Supports the design and delivery of technical workshops, coaching sessions, PT sales training, and service improvement programs.
• Provides technical guidance to trainers on program design, client assessment, exercise execution, progression planning, and safe training practices.
• Supports succession planning by identifying high-performing trainers for future leadership or specialist roles.
• Recommends coaching, retraining, performance improvement plans, transfers, non-renewals, or other actions based on performance and business needs.
• PT Commercial Governance
• Supports the development and improvement of PT packages, pricing structures, sales campaigns, and promotional activities in coordination with Commercial, Finance, and Operations.
• Ensures Personal Training sales activities are conducted in line with approved pricing, policies, and company procedures.
• Reviews PT package utilization, expired sessions, frozen packages, unused sessions, and refund-related cases where required.
• Coordinates with relevant departments to ensure PT commission calculations are accurate and aligned with approved policies.
• Validates PT commission-related data where required, including sales achievement, session delivery, and eligibility criteria.
• Ensures that PT revenue is properly tracked, reported, and reconciled with system records.
• Operational Support & Cross-Functional Coordination
• Provides technical and functional support to Area Managers, Branch Managers, Fitness Managers, and club teams.
• Works closely with Operations to ensure PT standards are implemented consistently across all branches.
• Coordinates with HR on PT recruitment criteria, technical assessments, promotion recommendations, performance concerns, and manpower planning.
• Coordinates with Learning & Development on trainer training needs, certification requirements, and development programs.
• Coordinates with Finance and Commercial on PT target setting, commission validation, pricing, and business performance.
• Supports club opening preparations by ensuring PT manpower readiness, service standards, and operational requirements are in place.
• Participates in business reviews, performance meetings, and operational discussions related to PT performance.
• Reporting, Compliance & Continuous Improvement
• Prepares regular PT performance reports, dashboards, presentations, and analysis for management review.
• Maintains clear visibility over PT business trends, risks, service gaps, and improvement opportunities.
• Ensures PT activities comply with company policies, member service standards, health and safety requirements, and approved procedures.
• Reviews system data accuracy related to PT sales, sessions, trainer performance, and customer records.
• Recommends process improvements to enhance PT efficiency, service quality, revenue generation, and customer retention.
• Benchmarks PT practices against market standards and recommends improvements to keep the company competitive.

REQUIREMENTS FOR ROLE

Experience & qualifications

• Bachelor’s Degree in Sports Science, Physical Education, Exercise Science, Business Administration, Management, or any related field.
• Professional fitness certifications from recognized bodies such as NASM, ACE, ACSM, ISSA, REPs, or equivalent are preferred.
• Minimum 8-10 years of experience in fitness, personal training, gym operations, or similar service-based environments.
• Minimum 4-5 years of experience in a supervisory, managerial, or multi-site fitness role.
• Experience in Personal Training sales, revenue management, trainer development, and PT service quality is preferred.
• Experience in a multi-branch gym, fitness, wellness, sports, hospitality, retail, or customer-service-driven environment is preferred.
• Practical experience in developing PT programs, monitoring trainer performance, and improving PT business results.
• Strong understanding of fitness operations, PT commercial models, member experience, and trainer productivity.
• Experience in Saudi Arabia or GCC fitness markets is an advantage.

Knowledge & skills

• Strong knowledge of Personal Training operations, fitness programming, client assessment, exercise technique, and progression planning.
• Strong understanding of PT sales performance, revenue targets, conversion, retention, and commission structures.
• Ability to analyze PT performance data and convert findings into clear actions and recommendations.
• Strong leadership, coaching, and people development skills.
• Strong communication and stakeholder management skills.
• Ability to work with Operations, HR, Finance, Commercial, and club management teams.
• Strong problem-solving and decision-making skills.
• Ability to manage multiple clubs, priorities, and performance challenges.
• Strong knowledge of health, safety, and fitness service standards.
• Good reporting, presentation, and Microsoft Office skills.
• Ability to lead change and implement standardized processes across multiple locations.
• Fluency in English is required; Arabic is an advantage.