وظيفة مدير منتج رقمي - الوجهات لدى Big Fish Consult في مكة جدة

Digital Product Manager - Destination

Department: Destination & Digital Experience / Technology

Reports To: Digital Experience Director

Location: Saudi Arabia

Role Purpose

The Digital Product Manager is responsible for managing the end-to-end lifecycle of digital products and platforms, ensuring the delivery of user-centric, scalable, and high-performing digital solutions. The role works closely with business stakeholders, technology teams, designers, and external partners to define product strategies, prioritize initiatives, and drive continuous improvement across digital channels.

Key Responsibilities

Product Strategy & Lifecycle Management

• Manage the complete lifecycle of digital products from ideation and requirements gathering through delivery, enhancement, and optimization.
• Translate business objectives and customer needs into clear product requirements, user stories, and development roadmaps.
• Define and maintain product backlogs, ensuring alignment with strategic priorities and business value.
• Prioritize features, enhancements, and releases based on user needs, data insights, and organizational objectives.
• Ensure timely and successful delivery of digital initiatives while maintaining quality and performance standards.

Customer Experience & User Journey Optimization

• Analyze customer journeys and identify opportunities to improve user experience across digital touchpoints.
• Collaborate with UX/UI teams to design intuitive, accessible, and user-focused digital experiences.
• Gather and evaluate customer feedback, behavioral insights, and market trends to inform product enhancements.
• Advocate for customer-centric design and usability best practices throughout the product development process.

Performance Management & Continuous Improvement

• Monitor product performance through defined KPIs, analytics, and reporting tools.
• Assess user engagement, adoption, conversion, and satisfaction metrics to identify optimization opportunities.
• Drive continuous product improvements through data-driven decision-making and iterative development approaches.
• Conduct regular reviews of product effectiveness and recommend enhancements to maximize value and user adoption.

Digital Platforms & Systems Integration

• Coordinate with technology teams to ensure seamless integration between digital products and enterprise systems.
• Support alignment with CRM platforms, payment gateways, customer service tools, operational systems, and third-party applications.
• Participate in solution design discussions to ensure scalability, security, and operational efficiency.
• Support testing, deployment, and release management activities.

Stakeholder Management & Collaboration

• Act as the primary liaison between business functions, technology teams, and external partners for assigned products.
• Facilitate alignment on product vision, priorities, timelines, and delivery expectations.
• Communicate product roadmaps, project status, risks, and outcomes to stakeholders.
• Build strong cross-functional relationships to ensure successful product adoption and business impact.

Vendor & Partner Management

• Coordinate with external vendors, consultants, and technology partners to deliver product enhancements and projects.
• Monitor vendor performance, deliverables, and service quality against agreed objectives.
• Track issues, risks, and dependencies, ensuring timely resolution and escalation when required.

Governance, Documentation & Reporting

• Maintain comprehensive product documentation, including business requirements, user stories, release notes, and process documentation.
• Ensure compliance with organizational governance, change management, and digital delivery standards.
• Prepare regular reports and dashboards on product performance, delivery progress, and key outcomes.
• Support data-driven planning and decision-making through accurate reporting and insights.

Qualifications & Experience

• Bachelor's degree in Information Technology, Computer Science, Business Administration, Information Systems, or a related field.
• 3–6 years of experience in Digital Product Management, Product Ownership, Digital Transformation, or related digital delivery roles.
• Experience working within Agile, Scrum, or hybrid project delivery environments.
• Strong understanding of digital platforms, web and mobile applications, customer experience, and product development methodologies.
• Familiarity with UX/UI principles, customer journey mapping, and digital analytics tools.
• Experience coordinating cross-functional stakeholders and managing competing priorities.
• Strong analytical, problem-solving, communication, and presentation skills.
• Professional certifications such as Certified Scrum Product Owner (CSPO), Professional Scrum Product Owner (PSPO), Agile, or Product Management certifications are advantageous.
• Fluent in Arabic and English.

Key Performance Indicators (KPIs)

• Product Delivery Timeliness
• Feature Release Success Rate
• Product Adoption and Usage Metrics
• User Engagement and Retention Rates
• Customer Satisfaction (CSAT) and User Feedback Scores
• Backlog Delivery Efficiency
• Digital Platform Performance and Availability
• Successful Integration and Deployment Outcomes
• Stakeholder Satisfaction
• Continuous Improvement and Optimization Delivery