وظيفة مدير وسائل التواصل الاجتماعي الطبية لدى Hikayat Advertising في مكة جدة السعودية

Medical Social Media Manager

Role Description

Leads the planning, execution, and optimization of healthcare-focused social media strategies across multiple client accounts. Collaborates with content strategists, medical writers, designers, and project managers to transform complex medical information into engaging, patient-friendly content while ensuring compliance with healthcare regulations and brand guidelines. Oversees content planning, quality assurance, publishing coordination, and continuous performance optimization to maximize engagement and support client objectives.

Key Responsibilities

• Develop and manage healthcare-focused social media strategies aligned with each client's business and marketing objectives.
• Collaborate with medical experts and internal teams to translate complex medical information into clear, engaging, and compliant content.
• Plan and oversee monthly content calendars across multiple healthcare specialties and service lines.
• Ensure content follows a structured educational approach that effectively guides audiences from awareness to action.
• Coordinate with creative, motion, copywriting, and account management teams to deliver high-quality bilingual content.
• Maintain consistency with client brand guidelines and healthcare communication standards.
• Monitor content performance and recommend ongoing improvements based on audience insights and campaign objectives.
• Ensure timely delivery of all creative assets while maintaining quality, accuracy, and regulatory compliance.
• Stay up to date with healthcare communication trends, social media best practices, and platform updates.
• Act as the primary point of contact for healthcare-related social media initiatives, ensuring smooth communication between clients and internal teams