Jobgether تعلن عن وظيفة مدير اكتساب المستخدمين لألعاب الجوال في السعودية
Director of Mobile Games User Acquisition
🏢 Jobgether
تفاصيل الوظيفة
Jobgether تعلن نيابة عن شركة شريكة عن وظيفة مدير اكتساب المستخدمين لألعاب الجوال (Director of Mobile Games User Acquisition) في السعودية. تتيح هذه الوظيفة قيادة استراتيجية النمو لمجموعة ألعاب جوال ناجحة، مع امتلاك الأنظمة التي تدير اكتساب المستخدمين المربح على نطاق واسع.
المهام والمسؤوليات
- امتلاك استراتيجية اكتساب المستخدمين وخارطة طريق أداء التسويق للعبة الجوال الرئيسية ومجموعة التطبيقات الأوسع.
- إدارة ميزانية اكتساب المستخدمين ومسؤوليات الأرباح والخسائر (P&L)، مع توسيع حجم الاكتساب مع الحفاظ على أداء قوي لعائد الإنفاق الإعلاني (ROAS) في أسواق المستوى الأول والثاني.
- تحديد وتنفيذ استراتيجيات القنوات عبر Meta Ads وGoogle UAC ومنصات اكتساب إضافية.
- وضع خطط توسعية لتحديد فرص النمو الجديدة وتحسين الاختراق السوقي.
- قيادة وتوجيه وتطوير فريق من متخصصي اكتساب المستخدمين من خلال تحديد الأولويات ومراجعة الأداء وخلق ثقافة التحسين المستمر.
- التعاون مع فرق الإبداع لتطوير واختبار وتحسين الأصول الإعلانية الموجهة بالأداء.
- بناء أطر إعداد التقارير التي تربط الإنفاق على الاكتساب بقيمة اللاعب والقيمة الدائمة (LTV) والاحتفاظ ومقاييس الربحية.
- التعاون مع فرق المنتج والبيانات لتحسين بنية القياس واستراتيجيات الإسناد وإعدادات شركاء قياس الجوال (MMP).
- تقديم إرشادات استراتيجية لاكتساب المستخدمين لفرق المنتج الإضافية والمساعدة في نشر أفضل ممارسات الاكتساب عبر المجموعة.
- مراقبة اتجاهات السوق والأدوات الجديدة وفرص الاكتساب الجديدة للحفاظ على استراتيجية نمو تنافسية.
الشروط والمتطلبات
- خبرة 5+ سنوات في اكتساب المستخدمين للجوال، بما في ذلك سنتين على الأقل في منصب قيادي أو إداري (Director-level).
- سجل حافل في توسيع نطاق ألعاب الجوال بشكل مربح في أسواق المستوى الأول و/أو الثاني مع انضباط قوي في عائد الإنفاق الإعلاني (ROAS).
- خبرة عميقة في Meta Ads وGoogle Universal App Campaigns، بما في ذلك هياكل الحملات واستراتيجيات المزايدة وأطر التحسين واختبار الإبداع.
- فهم قوي لنمذجة القيمة الدائمة (LTV) وتحليل المجموعات النموذجية (Cohort Analysis) والإسناد والقرارات المبنية على البيانات في اكتساب المستخدمين.
- خبرة في إدارة وتوجيه وتطوير متخصصي اكتساب المستخدمين وتقديم التوجيه الاستراتيجي.
- خبرة عملية مع منصات قياس الجوال مثل Adjust أو AppsFlyer أو حلول مماثلة.
- القدرة على توصيل استراتيجيات اكتساب المستخدمين المعقدة بوضوح لأصحاب المصلحة عبر الأقسام (المنتج، المالية، القيادة).
- مهارات قوية في حل المشكلات مع عقلية تجارية تركز على النمو المربح.
- خبرة مع منصات الطلب (DSPs) أو الإعلانات البرمجية أو سير عمل إنتاج الإبداع المدعوم بالذكاء الاصطناعي تعتبر ميزة إضافية.
- التعرض لفئات تطبيقات متعددة غير الألعاب يُعتبر إضافة قيمة.
- خبرة في العمل مع أسواق الألعاب مثل كوريا الجنوبية وتايوان والسعودية والشرق الأوسط وشمال إفريقيا أو مناطق مشابهة تعتبر ميزة إضافية.
المزايا
- بيئة عمل عن بعد بالكامل مع مرونة العمل من أي مكان.
- فرصة لقيادة استراتيجية النمو لمنتجات ألعاب جوال عالية التأثير.
- امتلاك ميزانيات اكتساب كبيرة ومبادرات نمو استراتيجية.
- فرصة لبناء وتطوير فريق عالي الأداء في اكتساب المستخدمين.
- بيئة تعاونية تعمل عن كثب مع خبراء الإبداع والمنتج والبيانات.
- القدرة على التأثير في استراتيجيات الاكتساب على مستوى الشركة والعمليات التشغيلية.
- التعرض لتقنيات النمو المبتكرة وأطر التحليل وحلول التسويق المدعومة بالذكاء الاصطناعي.
- فرصة للمساهمة في أنظمة قابلة للتوسع تركز على النمو المستدام المربح.
عرض النص الأصلي للإعلان
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Director of Mobile Games User Acquisition based in Saudi Arabia.
This role offers the opportunity to lead the growth strategy for a successful mobile gaming portfolio while owning the systems that drive profitable user acquisition at scale.
You will define channel strategies, optimize investment decisions, and build sustainable acquisition engines across key global markets.
The position combines strategic leadership with hands-on execution, giving you ownership over performance marketing, team development, and growth initiatives.
You will collaborate closely with creative, product, and data teams to improve acquisition efficiency and maximize long-term player value.
As a key growth leader, you will influence business decisions through data-driven insights, experimentation, and strong commercial judgment.
This is an ideal opportunity for an experienced mobile gaming acquisition professional who thrives in high-growth environments and enjoys building scalable processes.
Accountabilities
As the Director of Mobile Games User Acquisition, you will lead paid growth initiatives, manage acquisition investments, and develop strategies that maximize profitability across mobile gaming products. You will combine analytical expertise, team leadership, and creative collaboration to build efficient acquisition systems.
The ideal candidate is a senior mobile user acquisition leader with proven experience scaling games profitably through performance marketing. You should have strong analytical skills, deep platform expertise, and the ability to lead teams while collaborating across business functions.
We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.
We appreciate your interest and wish you the best!
Why Apply Through Jobgether?
Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
This role offers the opportunity to lead the growth strategy for a successful mobile gaming portfolio while owning the systems that drive profitable user acquisition at scale.
You will define channel strategies, optimize investment decisions, and build sustainable acquisition engines across key global markets.
The position combines strategic leadership with hands-on execution, giving you ownership over performance marketing, team development, and growth initiatives.
You will collaborate closely with creative, product, and data teams to improve acquisition efficiency and maximize long-term player value.
As a key growth leader, you will influence business decisions through data-driven insights, experimentation, and strong commercial judgment.
This is an ideal opportunity for an experienced mobile gaming acquisition professional who thrives in high-growth environments and enjoys building scalable processes.
Accountabilities
As the Director of Mobile Games User Acquisition, you will lead paid growth initiatives, manage acquisition investments, and develop strategies that maximize profitability across mobile gaming products. You will combine analytical expertise, team leadership, and creative collaboration to build efficient acquisition systems.
- Own the user acquisition strategy and performance marketing roadmap for the flagship mobile game and broader application portfolio.
- Manage the UA budget and P&L responsibilities, scaling acquisition volume while maintaining strong ROAS performance across Tier 1 and Tier 2 markets.
- Define and execute channel strategies across Meta Ads, Google UAC, and additional acquisition platforms.
- Establish expansion plans to identify new growth opportunities and improve market penetration.
- Lead, mentor, and develop a team of UA specialists by setting priorities, reviewing performance, and creating a culture of continuous improvement.
- Partner with creative teams to develop, test, and optimize performance-driven advertising assets.
- Build reporting frameworks that connect acquisition spend with player value, LTV, retention, and profitability metrics.
- Collaborate with product and data teams to improve measurement infrastructure, attribution strategies, and mobile measurement partner (MMP) setups.
- Provide strategic UA guidance to additional product teams and help scale acquisition best practices across the portfolio.
- Monitor market trends, emerging tools, and new acquisition opportunities to maintain a competitive growth strategy.
The ideal candidate is a senior mobile user acquisition leader with proven experience scaling games profitably through performance marketing. You should have strong analytical skills, deep platform expertise, and the ability to lead teams while collaborating across business functions.
- 5+ years of experience in mobile user acquisition, including at least 2 years in a leadership or director-level position.
- Proven track record scaling mobile games profitably in Tier 1 and/or Tier 2 markets with strong ROAS discipline.
- Deep expertise in Meta Ads and Google Universal App Campaigns, including campaign structures, bidding strategies, optimization frameworks, and creative testing.
- Strong understanding of LTV modeling, cohort analysis, attribution, and data-driven acquisition decisions.
- Experience managing, mentoring, or developing UA specialists and providing strategic direction.
- Hands-on experience with mobile measurement platforms such as Adjust, AppsFlyer, or similar solutions.
- Ability to communicate complex UA strategies clearly to cross-functional stakeholders including product, finance, and leadership teams.
- Strong problem-solving skills with a commercial mindset focused on profitable growth.
- Experience with DSPs, programmatic advertising, or AI-powered creative production workflows is a plus.
- Exposure to multiple app categories beyond gaming is valued.
- Experience working with gaming markets such as South Korea, Taiwan, Saudi Arabia, MENA, or similar regions is a plus.
- Fully remote work environment with flexibility to work from anywhere.
- Opportunity to lead growth strategy for high-impact mobile gaming products.
- Ownership of significant acquisition budgets and strategic growth initiatives.
- Opportunity to build and develop a high-performing UA team.
- Collaborative environment working closely with creative, product, and data experts.
- Ability to influence company-wide acquisition strategies and operational processes.
- Exposure to innovative growth technologies, analytics frameworks, and AI-powered marketing solutions.
- Opportunity to contribute to scalable systems focused on sustainable, profitable growth.
We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.
We appreciate your interest and wish you the best!
Why Apply Through Jobgether?
Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
المصدر: LinkedIn - أُضيفت للموقع في 3 أغسطس 2026
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