Company Description We are a Saudi Food & Beverage (F&B) company headquartered in Al Madinah Al Munawwarah, managing a diverse portfolio of restaurant and café brands. Our focus is on creating exceptional dining experiences that exceed guest expectations and keep pace with evolving market trends. We place strong emphasis on product quality, outstanding service, and continuous innovation as the foundation of each brand’s success. The company is committed to sustainable growth by investing in talent and fostering a culture of excellence and creativity. We actively support Saudi Vision 2030 through promoting local content, generating employment opportunities, and delivering lasting value to customers, partners, and the communities we serve.
Role Description The Marketing Specialist is a full-time, on-site role based in Medina, responsible for supporting and executing marketing initiatives across the company’s restaurant and café brands. Day-to-day tasks include conducting market research, analyzing customer insights and trends, and helping to develop targeted marketing campaigns that align with brand objectives. The role involves coordinating with internal teams and external partners to implement promotional activities, managing content and messaging across relevant channels, and tracking performance metrics to optimize campaign results. The Marketing Specialist will also support sales and customer service teams with marketing materials, ensure consistent brand positioning, and contribute creative ideas to enhance customer engagement and brand visibility in the local market.
Qualifications
- Candidates should possess strong Communication skills, including clear written and verbal communication and the ability to collaborate effectively with cross-functional teams.
- Candidates should possess Market Research capabilities, such as analyzing consumer behavior, monitoring competitors, and interpreting data to inform marketing decisions.
- Candidates should possess Sales and Customer Service awareness, with an understanding of how marketing supports revenue growth and guest satisfaction.
- Candidates should possess Marketing Strategy skills, including campaign planning, brand positioning, and basic knowledge of digital and social media marketing.
- Relevant qualifications include a diploma or bachelor’s degree in Marketing, Business, Communications, or a related field, and experience in the F&B or hospitality sector is an advantage.
- Additional beneficial skills include proficiency in MS Office and basic marketing analytics tools, attention to detail, strong organizational skills, and the ability