وظيفة أخصائي نمو العملاء والتسويق شاغرة لدى UMMA بمنطقة الرياض

Company Description

UMMA is a next-generation on-demand ecosystem designed to simplify everyday life by connecting people with essential services through one trusted platform.

Inspired by the meaning of “Umma” (mother), the company is built on care, trust, and a commitment to solving real-world problems for individuals and communities.

UMMA is building an ecosystem that connects customers, businesses, service providers, and trusted partners across multiple everyday service categories.

Founded by Mohammed Thaha, UMMA combines logistics expertise, operational excellence, and customer-focused innovation to build toward a future super app.

Need Anything? Ask Umma.

Role Description

UMMA is looking for a Customer Growth & Marketing Specialist to help build and grow our customer base in Saudi Arabia.

This is a hands-on role for someone with proven experience in customer acquisition, user growth, retention, digital marketing, customer engagement, and growth strategy, particularly within on-demand services, delivery, e-commerce, marketplaces, mobility, logistics, or consumer technology businesses.

The successful candidate will be responsible for developing and executing strategies to attract new customers, increase UMMA's awareness and adoption, improve customer engagement and retention, and build a sustainable customer growth engine.

You will work closely with the Founder, Business Development, Operations, and Product teams to turn customer insights into measurable growth.

This is an early-stage opportunity for someone who wants to build, not simply manage.

Key Responsibilities

Customer Acquisition & Growth

• Develop and execute strategies to acquire new UMMA customers.
• Identify and target the right customer segments.
• Develop customer acquisition campaigns across digital and offline channels.
• Identify new opportunities to increase customer adoption and usage.
• Monitor customer acquisition costs, conversion rates, and overall growth performance.
• Test and optimize different customer acquisition strategies.

Customer Engagement & Retention

• Develop initiatives to increase customer engagement and repeat usage.
• Analyze customer behavior and identify opportunities to improve retention.
• Understand why customers use, return to, or stop using UMMA.
• Collect and analyze customer feedback.
• Support the development of customer loyalty and retention initiatives.
• Work continuously to improve the overall customer journey.

Marketing

• Support the development and execution of UMMA's marketing strategy.
• Plan and coordinate customer-focused marketing campaigns.
• Support digital marketing, social media, promotional, and awareness campaigns.
• Work with creative and content resources to develop effective marketing materials.
• Monitor campaign performance and recommend improvements.

Customer & Market Insights

• Conduct market research to understand customer needs, preferences, and behavior.
• Monitor competitors and market developments.
• Identify high-demand services, customer segments, and market opportunities.
• Provide regular customer and market insights to the management team.
• Translate customer feedback into actionable recommendations for Product and Operations.

Growth Analytics

• Track key growth metrics including customer acquisition, conversion, activation, retention, repeat usage, CAC, and LTV.
• Prepare regular growth and marketing performance reports.
• Analyze campaign and customer data to identify what is working and what needs improvement.
• Develop a structured approach to testing and improving growth initiatives.

Cross-Functional Collaboration

• Work closely with Business Development to align customer demand with the available service network.
• Coordinate with Operations to ensure campaigns and customer growth initiatives can be supported operationally.
• Work with Product teams to communicate customer feedback and improvement opportunities.
• Support the Founder with customer, market, and growth insights.

Qualifications

• 3-5 years of experience in Customer Growth, User Acquisition, Growth Marketing, Customer Retention, Digital Marketing, or a related field.
• Experience in on-demand services, delivery, e-commerce, marketplaces, mobility, quick-commerce, logistics, or consumer technology platforms is highly preferred.
• Proven experience acquiring and retaining customers in a high-volume, transaction-based, or app-based business.
• Strong understanding of customer acquisition, conversion, activation, retention, repeat usage, CAC, LTV, and customer lifecycle management.
• Experience developing and executing customer acquisition, engagement, and retention campaigns.
• Ability to analyze customer behavior and translate insights into practical growth initiatives.
• Experience working closely with Operations, Product, Customer Experience, and Commercial teams.
• Strong communication, analytical, and problem-solving skills.
• Experience with CRM, customer analytics, marketing analytics, and digital marketing platforms.
• Ability to work independently and take ownership in a fast-paced startup environment.
• Saudi/GCC market experience, particularly Riyadh, is highly preferred.
• Arabic and English communication skills are an advantage.
• Bachelor's degree in Marketing, Business, Communications, or a related field, or equivalent professional experience.

What We're Looking For

We are looking for someone who understands growth, not simply someone who knows how to run social media.

The ideal candidate should be able to think about:

• How do we acquire our first customers?
• How do we reduce the cost of acquiring customers?
• How do we turn first-time users into repeat customers?
• Which services and customer segments should we prioritize?
• What prevents customers from using UMMA?
• How can we increase customer engagement and retention?
• Which channels and campaigns actually generate measurable results?

We are looking for someone who is data-driven, creative, hands-on, entrepreneurial, and comfortable building from zero.

Why Join UMMA?

You won't just be joining a marketing team. You'll be helping build UMMA's customer growth engine from the ground up.

You will have the opportunity to help shape how customers discover, experience, and engage with a new Saudi-born operational ecosystem.

If you are excited about building something from the ground up, solving real-world problems, and playing a meaningful role in the growth of an early-stage company, we would like to hear from you.