وظيفة مدير تسويق شاغرة لدى Saudi Industrial Development Company بجدة

Industry: Mattress, Furniture & Bedding

Job Location: Jeddah, Saudi Arabia

Job Summary:

We are looking for an experienced and results-driven Marketing Manager to lead and execute marketing strategies for our mattress, furniture, and bedding business. The ideal candidate will have strong experience in brand management, digital marketing, retail marketing, product positioning, and market development within the mattress, furniture, or consumer goods industry.

The successful candidate will be responsible for strengthening brand awareness, increasing sales, developing marketing campaigns, and identifying new business opportunities in the Saudi Arabian market.

Key Responsibilities:

• Develop and implement comprehensive marketing strategies aligned with the company's business objectives and sales targets.
• Manage brand positioning, brand awareness, and product marketing for mattresses, furniture, and bedding products.
• Plan and execute digital marketing campaigns across social media, search engines, websites, and other online platforms.
• Develop and manage marketing campaigns, promotions, product launches, exhibitions, and retail activities.
• Collaborate with the sales team to generate leads, increase market share, and achieve revenue targets.
• Conduct market research and competitor analysis to identify customer trends, market opportunities, and competitive pricing strategies.
• Manage marketing budgets, advertising expenses, and campaign performance to maximize return on investment.
• Oversee the creation of marketing materials, product catalogs, brochures, promotional content, and sales support materials.
• Coordinate with advertising agencies, designers, media partners, and other external vendors.
• Develop marketing strategies for retail showrooms, dealers, distributors, and project sales channels.
• Monitor marketing KPIs, campaign effectiveness, customer engagement, and sales performance.
• Ensure consistent brand identity across all marketing channels and customer touchpoints.
• Identify opportunities to expand the company's presence across Saudi Arabia and develop strategies to attract new customer segments.
• Prepare regular marketing reports and present campaign results, market insights, and recommendations to senior management.

Qualifications and Experience:

• Bachelor's degree in Marketing, Business Administration, or a related field. A master's degree or relevant marketing certification is an advantage.
• Minimum 6-8 years of marketing experience, preferably within the mattress, furniture, bedding, home furnishings, or consumer goods industry.
• Proven experience in developing and executing successful marketing strategies and campaigns.
• Strong knowledge of digital marketing, social media management, brand development, and market research.
• Experience in retail marketing, dealer and distributor marketing, and product promotions.
• Demonstrated ability to manage marketing budgets, analyze campaign performance, and achieve measurable business results.
• Experience in the Saudi Arabian market is highly preferred.
• Strong leadership, communication, presentation, and project management skills.
• Proficiency in Microsoft Office and digital marketing analytics tools.

Key Competencies

• Strategic marketing and brand management
• Digital marketing and campaign management
• Market research and competitor analysis
• Budget planning and cost optimization
• Sales and marketing coordination
• Team leadership and stakeholder management
• Creativity, problem-solving, and analytical thinking
• Results-oriented approach with a strong commercial mindset

Performance Indicators (KPIs)

• Revenue growth and marketing contribution to sales
• Brand awareness and market share growth
• Lead generation and customer acquisition
• Digital campaign performance and return on investment
• Marketing budget efficiency
• Product launch and promotional campaign effectiveness
• Customer engagement and showroom traffic
  

• Interested candidates with relevant experience in the mattress, furniture, or home furnishings industry are encouraged to apply.