بوبا العربية تعلن عن وظيفة مسؤول أول لإدارة العلامة التجارية في جدة

Execute brand Strategies & Campaigns

·        Support the execution of the full year initiative master plan.

·        Execute the brand campaigns and communication across various channels driving awareness on Bupa Value Proposition

·        Support the execution of brand campaigns with all relevant stakeholders such as communication, activation and PR teams.

Report Brand Performance

·        Support in monitoring brand performance and brand perception metrics

·        Issue Launch recap reports with results achieved

·        Support the analysis of the effectiveness of branding initiatives, making recommendations for improvement, planning future KPIs, and forecasting performance

Execute Brand Guidelines

·        Execute brand guidelines across all assets and communications

·        Understand the Global Brand Guidelines and best practice

·        Work with agencies to ensure compliance with the brand guidelines. Communicate with the agency as needed.

·        A solid understanding of marketing concepts and execution

·        Strong analytical skills with the ability to identify correlations and commonalities

·        Profecient in both Arabic and English language (written & spoken)

·        Excellent computer skills with capabilities in web search, excel, power point and word

·        Hands on experience in new communication development and repositioning brands